Your domain name will be the name by which you will be known online, no matter what niche you choose. It’s the unique address of your blog on the Internet. Your domain will be yours as long as you continue paying the annual fee ($10 to $15 for a .com domain).
Users who know your domain/URL (uniform resource locator) can simply type it into their browser’s address bar. Others will be able to discover your blog through search engines such as Google and Bing, so you definitely need to find a unique moniker.
Your domain name may be the highly popular “dot com” or it may be country or niche specific. From .us (United Sates) to .co.uk (United Kingdom) and from .guru (yes, for life coaches) to .sport (for sports related domains), these top level domains (TLDs) are added to any domain name in order to point to their location. The general rule is to go for a “dot com” domain, but some of the other extensions can work. For example “dot net” or “dot me.”
In the end, it’s about being memorable, so if a different extension or country code helps you be memorable, then break the rules.
